Alara, Inc. has created this statement in order to express and demonstrate our commitment in providing privacy to our visitor's personal information. We do not collect personally identifying information about individuals except when such information is specifically and knowingly provided by the individual. Information such as names and addresses are gathered for the sole purpose of providing the company and/or product information that the user has requested. We will not allow this information to be collected, transferred, copied or stored by any other party than Alara, Inc. [We do keep track of the domains from which people visit us. We then analyze the data for trends and statistics and thereafter discard the information appropriately.]